Recent Campaigns
| Victoria Bitter | | Print | |
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Victoria Bitter selected Dirty Street Advertising to help launch their popular Australian beer in the UK market. They needed to stand out from the crowd in order to gain the market share they were after and decided the best way to accomplish their goal was to use a unique form of advertising not previously used by a drinks company before whilst maintaining their green credentials to keep their pressure groups off their backs.
Reverse graffiti or pavement advertising was pitched to their creative department who loved the concept and proven ROI and decided to use this innovative form of advertising on a nationwide scale. Dirty Street Advertising conducted a multi-city, nationwide campaign to do just that! Keep an eye out for hundreds of street stencils plastered all over the UK! Cheers to another successful campaign! 
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